Friday, February 20, 2009

Gatorade Confirms What We All Knew: Bulk of its Drinkers Are Nursing Hangovers


Gatorade Confirms What We All Knew: Bulk of its Drinkers Are Nursing Hangovers: "A long time ago, in a county far, far away -- well, Alameda -- your humble narrator read the entire Associated Press style guide in one sitting. I laughed out loud once and only once -- at the example of when and when not to capitalize the 'o' in olympics: 'He went on a beer-drinking Olympics.'

That phrase is relevant now, regarding the redesigned and re-branded Gatorade bottles starting to hit San Francisco supermarkets. In short, a lot more of us are going on a beer-drinking Olympics than to the real Olympics, and Gatorade's latest rollout acknowledges this."

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