Tuesday, March 11, 2008

NBC, News Corp. venture Hulu to launch Wednesday

Los Angeles Business from bizjournals

Hulu, the video site that is a joint venture between NBC Universal and News Corp., is set to launch on Wednesday offering free ad-supported television shows and feature films, according to news reports.

The site will offer streaming content from Fox, NBC, and more than 50 other content providers, according to the New York Times. Hulu is also expected to announce partnerships with Lionsgate and Warner Brothers Television Group on Wednesday that will add their content to the Hulu library, though the company has not established partnerships with major television stations CBS or ABC, the Times reported.

Hulu, which entered beta testing in October, will also offer sports highlight clips. Its content will also appear on AOL, MSN, Comcast, MySpace and Yahoo, according to the Times.